Most businesses have a website. The company website allows potential customers to find the business and learn about what they do or sell. And yet, there are still small businesses that do not have a website. Some business owners might think that they managed for years without a website, why do launch one now?
It is a reasonable question. If a company has been in business for decades without a website, why would they need one now? The main reason for having a website is that consumers have changed and now they expect a website. Often, a business without a website will appearinferior to competitors that have websites.
Why have some small business resisted launching their own website? Landau Consulting, a web development company in New Jersey, has published a list of 7 myths about small business websites in the following infographic. It is not comprehensive but it does help the small business owner approach a website project without intimidation.
Some small business owners think their business does not need a website or that a website is just another expense without any return on the investment. Some think that they possess the technical skills to produce a high-quality, engaging, and appealing website. Some fear being spammed once they put their website and contact information on the internet.
These are valid concerns but with today’s technologies, they need not be concerns at all. A good NJ small business web design company can help the small business owner understand the ins and outs of creating a compelling and effective website (even if the business is located outside of NJ). They will offer guidanceon the many decisions, much like a good contractor guides a homeowner through a home renovation or construction project.
Those considering a new or renewed website should contact Landau Consulting today to get started on a fresh company website.
