Ideally, integration between the back office and the platform happens as quickly as possible, facilitating administrative control of the business. However, it is possible that at the beginning of the venture you will be able to tabulate everything into a spreadsheet or data system that uses a cloud at zero cost.
As your online store grows, however, a platform needs to automate the entire process. It is customary in the market for an information system to be used as soon as the number of daily orders exceeds a dozen. This is where the Enterprise Resource Planning (ERP) comes into play, which enables integration with banks, payment methods, logistics operators such as the Post Office or carriers and customer service systems. Regarding the Dispensary POS Software you need to know the best deal as that will be perfect now.
The following processes should be well coordinated by this system:
- Receive the sales order generated by the platform
- Verify payments via bank slip, cards or deposits
- Separation and verification of orders
- Packaging of goods
- Issuance of invoices and labels
- Shipping or dispatch of the product
- Delivery tracking.
- Legislation
Although the process of opening an online store is basically based on entrepreneurial capacity, it is impossible that everything is done only with the knowledge gained by getting their hands dirty. As a starting point, knowledge of the returns and exchanges rule is critical:
- Within seven days of receipt of the product, the customer has the right to withdraw from the purchase
- It is the duty of the e-commerce to accept the return and cover the costs, while the customer must deliver the goods in condition to be sold again
- In case of defect, the customer has up to 30 days to request the exchange
- In case of exchange without reason, it is the store that must decide whether or not to accept the return.
- The New E-commerce Law has added new rules to the sales process and requires even more attention from the merchant when dealing with his customer. Thus, you should never neglect to provide information on your website or platform. According to the E-Commerce Law, you must always enter the company data at the bottom of the page such as CNPJ / CPF, address and name of the company or seller. Additional expenses such as shipping or insurance should always be described by the seller before the purchase is completed.
In short: it is essential to have complete sales contracts at all costs clear and available electronic and physical addresses confirmation of the purchase in stages validation of information security processes full supplier identification and rules for chargebacks or collective purchases.
Now that you know a little about how to open an online store, understanding what is the best way to choose your selling platform, and are familiar with the backoffice management process and key legal aspects, it’s time to focus on getting started. And to keep up to date, stay tuned to the texts of our blog and do not miss any of our business management tips.
