Video production is the process of producing video and sound content. It is similar to filmmaking but it is recorded digitally instead of film stock. In video processing and production there are three stages: pre-production, production, and post-production.
Types of Production
Pre-Production
Pre-production involves planning aspect of the video production process. Once you planned for video production, first you must have a proper plan of theme, subject, artists, budget, scripts, dialogues, locations, logistics, etc.
Production
Production is the phase of video production that captures video content and videography that involves shooting the subject of the video.
Post-Production
This is the main phase in video production. It involves filming the video combining the shoot video clips to the complete video for releasing. The work includes editing, sound recording, sound mixing, and increasing the quality of the image.
In Video production, all the three types of production take equal importance for the complete set of output. The video production is similar to film making but it is recorded in digitized form.
Types of videos
The video types are classified as Television commercials, film making, TV serials, TV production, web series, web commercials, Internet video production, short movies, short films, wedding videos, event videos, marketing videos, and current video testimonials.
The term video production refers to content creation that takes place through all phase of production that involves post-production, production, and pre-production.
Internet Video Production
Many web sites and you tube pages include videos. This type of video production is called Internet Video Production. In case of Internet videos and trolls, it is not necessary to create or shoot the video; you can edit the pre-existing video with the help of a tool.
Many internet and web series video production is done with the help of a mobile camera. For video production, it is necessary to hold a professional camera. You can even use a mobile camera along with good quality camera pixels.
Applications of Video Production
All video production contents can be used for any type of contents like web presenter video, video on the website, testimonial videos, helps section videos, parodies, training videos, thank you videos, apology videos, welcome videos, product demonstration, etc.
Video content is being used in an ever-growing range of contexts, including testimonial videos, web presenter videos, help section videos, interviews, parodies, product demonstrations, training videos, thank you videos, and apology videos.
Benefits and uses of Marketing Videos
- Marketing videos and Individual internet marketing videos are primarily produced by individuals or small advertising agency to serve the purpose of the audience specifically to interact with them and show the demo of the product.
- Marketing videos and review videos in video production help to create awareness about the product and an eye-opener for the audience.
- Today world is modern, advanced technology helps people to become more modernized and understand things easily. With the help of a Smartphone, anyone can shoot a video and release on the internet.
- But make sure you release the quality output and it fulfills the video production process that includes, capturing, editing and releasing the worthwhile product in online. Majority of video content are stored in SD card, and in cloud computing service.